How to create pictures for posts and landing pages without designers, and videos without actors and cameramen? Of course, using the neural networks, which produce the right visuals at the snap of a finger. In our previous articles we've already looked at ChatGPT and how to use it in an affiliate program, and made a compilation of generators of unique texts to attract traffic. Now let's take a look at the best AI-based services that will draw cool pictures and edit videos for your content marketing.
The Midjourney neural network is the most popular image creation service based on a text request. The neural network has already taken part in developing ad campaigns for Heinz, Coca Cola and other brands. Some of CleverAff's partners also use Midjourney to fill social networks, make creatives for ads, images for landing pages, etc. So we decided to disassemble the whole process of working with the service and share some tips to make it easier for you to implement this tool.
Midjourney offers to generate 4 image options for free. For money, three subscription packages are available, in which the user is given time to generate images – from 3.3 to 30 hours per month.
Step 1. Registration. To get to work with the neural network, sign up or sign in to your Discord account (free messenger) and accept the invitation to join the Midjourney server. In the left panel of your messenger, the neural network logo will appear – this is the server.
Pic.1. Where to find the Midjourney server
Step 2. Choose a chat room. On the server, open any of the chats called "Newbies". Interesting fact that in the chats you can see the creatives made by the neural network based on requests from other users.
Pic. 2. Selecting a chat room where you can use Midjourney's neural network
Step 3. Setting up Midjourney. To configure the basic parameters of the generating, type in the text box with the command "/settings". The bot will send you the settings options in response.
"MJ versions" are versions of the engine, which the developers are constantly updating. By default, it is the latest version. If you want a picture in anime style, then select the engine "Niji version". The parameter "Style" is the level of stylization. The higher it is, the more creative the neural network will produce, but the result may be far from the request. The next parameter is the access mode. In the trial version you can use only "Public mode", which shows the result of your request to all users of the server, and on subscription – "Stealth mode". Next you have to configure the generation mode. The default is "Fast mode", which generates the image in 30-60 seconds. "Remix mode" is a mode of combination. To use this function, you need to upload links to 2 images from public sources.
Pic. 3. Image generation settings
Step 4. Getting started. To create your own design, send the chat command "/imagine", which opens a field for entering a request.
Pic. 4. Command "/imagine" and the input window of the request
Step 5. Request. Making requests for Midjourney is a special kind of art. A basic request is a word, a short phrase, or even an emoji. Every word and symbol affects the final result. Use these tips to make a quality request:
Midjourney does a great job with short requests, but you can improve the result if you add special parameter setting commands to it. They are specified in the request with a "--" (two hyphens) in the format "--command X", where "X" is a numeric value or word. Let's look at the most popular ones:
One last tip for making a request in Midjourney: separate the parts of a long request with "::" (two colons). The formula looks something like this: "Object description :: composition details (stylistics, lighting, atmosphere, camera, etc) :: short commands (for example, --q 2, --ar 16:9)".
Step 6. Creating an image. After all the manipulations with settings and description you send a request to the bot. As a result, it will give out 4 previews, of course, if no other number is specified in the settings. For example, we asked Midjourney to generate a picture of a trader at work.
Pic. 5. Example of generated images with a trader
Step 7. Refining and saving. After the neural network has given you the result you should save the program or continue working with it. To save the pictures you like, press the button with the "U" marker and the preview number. If you press the "V" button, the bot will create another 4 versions of the preview.
For example, we like the picture number 2. But the result is not perfect yet, so we press "V2" and get 4 more options.
Pic. 6. Generating new images from preview no.2
Additional features. Besides generating new images, Midjourney can also work with references. For example, if you send us a link to your own image or any image from the open source and specify the necessary parameters, then the neural network will generate a modified image. For example, we decided to generate a screensaver for YouTube based on our reference.
Pic. 7. Image of the price chart as reference
In the request input box, we left the link and added the "--qr 16:9" parameter. Since Midjourney doesn't understand what a screensaver on YouTube or a picture for a Facebook post is, it's important to specify the right size of the picture right away.
Pic. 8. Generated image by reference with "--qr 16:9" parameter
In Midjourney, you can adjust the level of influence of the original image on the result. With a short command " --iw" we set how close or how far you want the result to be from the reference (the default is 0.25 and the maximum is 5). For the YouTube screensaver we had earlier, we specified the parameter "--iw 0,1", and this is what we got:
Pic. 9. The resulting images with the "--iw 0,1" parameter
A few more examples of Midjourney's short request images for social media posts.
Pic. 10. Picture for the post about trading strategies in the comic book style
Pic. 11. Picture for the post with a selection of movies about trading in the style of the movie "The Wolf of Wall Street"
Pic. 12. A detailed picture of the trader
Pic. 13: The picture of a bear and a bull in the cartoon style
You can see from the last result that the neural network can produce errors. Only one of the four previews turned out to be a normal bear and bull, while the other versions showed strange animal hybrids. Yes, Midjourney is not a perfect neural network, but it is good enough to handle most simple design tasks.
In addition to Midjourney, there are other neural networks that can help you to create quality images to attract traffic. Many of them work for free.
Video content is extremely important for attracting and warming up your audience. Commercials, informational and training videos for Youtube, stories – you can create all that using neural networks.
Neural networks are designed to simplify complex tasks. Previously, it took a lot of time and money to write an advertising text or article, draw a picture or mount a video, but now artificial intelligence does all this in a matter of seconds. Using the services that we have reviewed in this series of articles, you can quickly generate as many texts, pictures and videos as your traffic acquisition strategy requires. And if you need branded promotional materials for work, contact the CleverAff manager.